Your Body Is Not Amazon Prime!

This phrase makes me chuckle when I see it.

And it’s always a good reminder.

For many people who want to lose weight, especially quite a bit of weight, you have to remember it took years and years for you to reach this point.

You’re not going to undo all of that in a few days or a few short weeks.

It will take months and in some cases years to get to where you want to be.

And I say that for two important reasons:

1) Part of my job as a coach is to manage your expectations and be honest with you about it. I’m not going to b.s. you with lies and magical promises so I can unethically take your money (see below).

2) Once you know it will take time and effort, my hope is you will be more wary and skeptical about the next shiny fad diet or exercise (equipment, workout etc) that comes along, promising super-human results. Don’t let their clever marketing tactics take you money!

Just remember – even if your goals do seem a long way off, stick at it and keep chipping away. You’ll be amazed at the progress you can make with consistency and effort over time.